Craig-Hallum Downgrades The Rubicon Project Inc to Hold with Price Target $8

Brokerage firm Craig-Hallum Downgrades its rating on The Rubicon Project Inc(RUBI). As per the latest information, Craig-Hallum Lowers the price target to $8 per share from a prior target of $9. The shares have been rated Hold. Previously, the analysts had a Buy rating on the shares. The rating by the stock financial advisor at Craig-Hallum was issued on Mar 15, 2017 in a research report to their Investors and Clients.

The Rubicon Project Inc (RUBI) made into the market gainers list on Fridays trading session with the shares advancing 0.69% or 0.04 points. Due to strong positive momentum, the stock ended at $5.8, which is also near the day’s high of $5.885. The stock began the session at $5.81 and the volume stood at 34,80,097 shares. The 52-week high of the shares is $20.37 and the 52 week low is $5.65. The company has a current market capitalization of $287 M and it has 4,94,44,228 shares in outstanding.

The Rubicon Project Inc(RUBI) last announced its earnings results on Mar 14, 2017 for Fiscal Year 2016 and Q4.Company reported revenue of $66.867M. Analysts had an estimated revenue of $64.010M. Earnings per share were $0.37. Analysts had estimated an EPS of $0.16.

Several Insider Transactions has been reported to the SEC. On Jan 5, 2017, Harry Jr Patz (Chief Revenue Officer) sold 891 shares at $7.50 per share price.Also, On Nov 17, 2016, David Day (CFO & CAO) sold 1,202 shares at $7.84 per share price.On May 17, 2016, Todd L Tappin (CFO & COO) sold 54,927 shares at $14.19 per share price, according to the Form-4 filing with the securities and exchange commission.

The Rubicon Project Inc. is a technology company that focuses to automate the buying and selling of advertising. The Company’s Advertising Automation Cloud platform provides user reach and a marketplace for the real time trading of digital advertising between buyers and sellers. Buyers of digital advertising use its platform to reach around 600 million Internet users globally on some of the sellers’ Websites and applications. Sellers of digital advertising use its platform for advertising while accessing a market of buyers representing advertiser brands around the world. Its Advertising Automation Cloud features applications for digital advertising sellers including Websites mobile applications and other digital media properties to sell advertising inventory; applications for buyers including advertisers agencies agency trading desks (ATDs) demand side platforms (DSPs) and ad networks to buy advertising inventory and a marketplace where such transactions are executed.

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